The results blew them (and me) away. Ezine Articles generated over 15% of the traffic, this absolutely rammed home the importance of article marketing to your website promotion efforts and plan, especially ezinearticles.

A simple summary of article marketing for your website promotion plan is:

1. Pick a topic that is relevant to you product or service
2. do keyword research to find terms people search for but don’t have too much competition
3. Write a eye catchy or controversial title
4. Do some research on other similar articles as reference and to see what others are writing
5. take a different or fresh approach, write the article from a different perspective (say an employee or customer)
6. Use your keyword naturally throughout
7. Make sure your article is a quality piece of writing, check for good structure, spelling, grammar, originality
8. DO NOT use an article spinner or simply copy articles
9. If this is new to you take the ezine articles free article marketing email course, it is excellent

If you don’t use article marketing in your website promotion efforts then you are missing out on a powerful tool. This is just a taste sign up for an account and learn a bit, do it right and reap the benefits.

All the best,

Geoff

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Your website promotion efforts can be easily optimized using Google Website Optimizer, it is a free tool which will help you increase the value of your existing visitors, increasing conversion rates, visitor enjoyment and really know what the best layout  is for your website. It does this by monitoring what visitors do on your website, where they click, whether different headlines lead to more clicks etc. This toll will create different variations of your website and rotate it automatically and create a report on the results so you can easily see what your optimal layout is.

I highly recommend this tool if you are getting some good visitation to your site and you need to improve conversion and don’t know how to do it.

Give it a go and let me know how you go!

All the best,

Geoff
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Link building is the best way to have interested and loyal visitors to your web site and to improve your website promotion search engine results. You prepare and submit your website to directory web sites. People who find the answers to the questions they posed to the search engines are more likely to find your website and be open to investigating your product or services.
Link building is a proven way to appeal to curious and buying visitors to your site.

Backward Links help you in your website promotion efforts because they increase your rank in search engine results by linking to your site and increasing the value that is placed on your site by the search engines. This is because most modern search engines calculate your page’s worth and ranking within their index based on the number of links pointing to your website. Links are not the only element to consider in your website promotion plan to rank your site, but they are a major one. The famous ‘click here’ search example demonstrates this brilliantly, number one for that search is adobe Acrobat Reader even though this term is not located on their website, it is because so many people link to their site using that phrase.

Every search engine spider scans a directory and while crawling a directory it follows the links that it finds. It is a good idea to vary your links description you create to make it natural to Search Engines. Web directories are sorted by topic and editors try to ensure that everything stays well categorized. So, take some time to place your website into the correct category. The search engines look at the various links that are on the page on which you are listed. This can lead to better rankings.

Free or Paid: To ensure your website promotion link remains on a directory longer, make it a paid directory. However, you may also consider few free directories, but make sure these directories are very well used.

Anchor Text or Title – this is most important part of the incoming link in respect to search engines and regular visitors. The anchor text must contain keywords or key phrases but be careful not to overdo it, less is more. You can always mix secondary key phrases with the primary one.
Make sure you perform thorough research on link building services before you choose one. Never make the mistake of using automated tools, just because it is cheap or free and easy. Such software may not be having all the features that are needed for proper submission to online directories. It may just lead to your website promotion efforts being penalized.

Directories help link popularity and search engine visibility. Since one of the main factors being employed by major search engines is called ‘Link Popularity’ in ranking websites, web directories have sprung up online to catch on this vital trend. It must be part of your website promotion plan.

Here are a list of website that are following a link building plan well:

lpn entry exam
2 Person Tents
Chess Set
Kentucky Derby Tickets
Personalized Baptism gifts
what is recommended for easy income and success at home business
slowpitch softball bats
what is recommended for easy income and success at home business
Low cost auto insurance
Data entry jobs

A simple post today, to get your website to the top of the search engines you need a website promotion plan, all you then need to do is follow your plan.

The best way to do this is:

1. Find a keyword term you want to target that is relevant to your niche

2. Check it has got a good amount of searches (>500/day) and not too many competing pages (<150,000)

3. Build your page around this/these keywords

4. Start following your plan of getting backlinks to your site from as many places as possible.

Here is a couple of sites that are doing a good job of this:
http://www.excellentroofing.com/,
http://www.howtoburngames.com/,
http://www.wowhordelevellingguide.com/
Classic Mini Parts
DKNY Ladies Chronograph Leather Strap Watch
fix a slice
dog separation anxiety solutions
Sales Training
How to get real estate leads
orleans hotel las vegas

That is it for today.

Geoff

1. Search Engine Optimization

SEO is a vital procedure in low cost internet marketing. To increase your page ranking, your business must be optimized with their keywords for the search engine. When a user searches within a search engine, the results are displayed and the highest ranking website has the priority position. Basically weblinks on that search page are far more likely to be clicked on than those which are on pages further down. To ensure web traffic and sales you need to ensure you at least in the top five links.

2. Greater Ratio

When using a procedure which costs you nothing, your sales ratio to cost will improve immensely. Advertising expense is a big deal for any business, but when free advertising is available, why would you pay out a huge amount of money on marketing? You could promote your business with article writing, forums and even blogs, sign up to social networks and build a list and email then on a regular basis.

3. Plan your Marketing campaign

Achieving a low cost internet marketing campaign you will need to have a well-planned promotion campaign. You will need to know the best free techniques for boosting traffic to your website effectively. You could develop your business and your advertising volume by simply budgeting more effectively with your marketing. This simple tip alone can improve your business significantly and generate you loads more customers and sales.

-By: David Gange

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If you are…….you are NOT alone!

Tens of thousands of ordinary people have wasted an extraordinary amount of money on silly strategies and nefarious nonsense that has ONLY done one real thing: Make a very small segment of the online marketing population VERY, very rich! (and I’m not talking about you..:-)

Here is the #1 way that “gurus” get MOST of their traffic

Affiliate mailings. JV “incestuous” partnerships where someone promotes YOUR offer….in exchange for you promoting theirs. And when the lists sizes we’re talking about add up to the millions of names, most naive and just getting started, it’s no WONDER so many folks have made so much money so fast. (as it really doesn’t take many “buys” on a $1000 home study course to make a million – and when you’re talking about so many mailing the same “offers”, only a fraction need to buy to make someone very rich)

But you know what?

It’s not going to last. The government is looking VERY hard at lots of this stuff as we speak. Just like the infomercial craze of the 80′s, several well known marketers have already been shut down for abusing the above, and many more will be next. And when this method goes away….and it will, all of the “gurus” are going to need to follow their own traffic “tips” to REALLY show that they work after all! (remember – actually doing SEO is NOT making these guys rich – SELLING SEO information to YOU is where the money is..:-)

Here the REAL tip to getting an absolute avalanche of web traffic….very fast. (and real SEO to boot!)

Write articles. Write press releases. And do lots of both. (they’re the ONLY SEO you’ll ever need) Always capture a name on every page of your blog or website. Find GOOD affiliate products to promote….and create your own stuff to sell as well. Building a real business online is SUPER easy, and one that you can still look in the mirror in the morning while counting your cash to boot..:-)

-By: Alexa Ross

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a. You need to capitalize on your web content. Most likely, when a net visitor gets into the Internet, the need for information is what primarily driven him to access the net. If your website has the information that he needs, then he would most likely keep on coming back to your site for possible information that he can get. To the least, you would know that your site will be paid a visit from time to time by this net user when you are able to extend the information that they require.

b. You also need to make sure that you have an enticing and appealing website based not only on its contents but on its design, too. There are a number of net users who surf the net and eventually get enticed by merely looking at the design or graphical illusions and virtual beauty of the site. If your site is able to capture this cluster of people, then you have potentially promoted your site very well.

c. Create a friendly environment on your site. Do not over complicate the navigational process on your site. Too many complications on the site basically shy away some potential market.

-By: Sean R Mize

By the way, do you want to learn more about using articles like this to drive traffic to your website and increase online conversions?

If so, I suggest you check this out: article marketing traffic.

a. You can start your promotional mechanism by engaging into some of the well known free advertising sites where they allow for your site to be advertised for a certain period of days without any charge. You can take a look at some of the most noted free advertising sites on the net.

b. You can also engage into the traditional yet effective marketing tools like e-mail marketing. You send out mass e-mail marketing to all potential clients that you may have and persuade them to come and visit your site. Some of the persuasive methods available on the net are the giving away of freebies like e-books or any other give away gifts just so they would come and visit your site or continuously receive information from you thru e-mail marketing.

c. You can also engage into paid advertisements like pay per click and pay per call. These are some of the most noted effective paid advertising mechanisms available for business people. These paid advertisements may be taking some more money from you be shelling out fees to people who will do this, but I think it is all worth the expense.

-By: Sean R Mize

By the way, do you want to learn more about using articles like this to drive traffic to your website and increase online conversions?

If so, I suggest you check this out: article marketing traffic.

1. You must write a descriptive title for each page consisting of 5 to 8 words. Use descriptive keywords that represent your business. These keywords will appear as hyperlink to the search engines when your webpage is found.

2. You must constantly create a well-written and unique content for your site. A well-created content acts as advertisements that can pre-sell your business as they demonstrate your know-how.

3. Try getting people to link to your website. Having other sites linked to your site is one of the most effective promotional activities these days. Try to have one-way inbound links since they are the best.

4. You must have a specific definition of your target market. You must identify your field of customers. This way, you will not be wasting your money trying to sell your products to the people who are not interested in it.

5. Make sure that you submit your webpage URL to search engines, specially the big and popular ones like Google, Yahoo, and MSN.

6. And lastly, include your website URL in your emails, cards, or any possible electronic medium. This is one of the most effective ways in promoting your site without shelling out a dime.

With these tips, you can be assured that your website will not go anywhere but higher on the ladder of success.

-By: Sean R Mize

By the way, do you want to learn more about using articles like this to drive traffic to your website and increase online conversions?

If so, I suggest you check this out: article marketing traffic.

- Hosting a website- there are a number of options for you to choose from. There are free hosts that offer limited space and bandwidth. This type of host such as AOL and Geocities are designed for personal websites. If you are using your website for business, then you should go for hosting services which can provide more for your website. These come in small fees. For those who are serious in creating a website, it is advisable to have full access to the files that are related to your website, such as the configuration and ongoing maintenance.

- HTML- this allows you to create text pages, images and others that can be viewed using a browser. With HTML, you can create webpages that allows you to incorporate various types of formatting and hyperlinks.

- Domain name- each domain name points to a particular website. When we register for a domain name, we should make sure that the registrant is us and not the webmaster or the hosts themselves.

- Web Graphics- avoid creating a website with fancy designs and web graphics. Simple and nice will do the trick of attracting and sustaining the customers to your website. The choice of web graphics such as type of image file can affect the speed of loading of a page. The colours of text and background used must be compatible and readable.

- Promoting the website- there are a number of ways to promote your website. The most important first step to take in promoting your website is by making it visible to search engines. Once your website is ready, submit the URL to the major search engines such as Google or MSN.

Apart from the website itself, you should also learn the basics of selling products or services if your website is commercial-based. It is pointless to create a wonderful and attractive website when the product is not selling at all. There are a lot of guidelines and tips available on the Internet and you can also learn from people who are already successful in online business. This learning process is ongoing as there are new technologies coming through every day and you should update yourself to improve your knowledge in promoting your website.

-By: Nizzura Sofea

Nizzura is a full time internet marketer and has helped hundreds of Internet marketers create wealth from their own online business using various F-R-E-E traffic tactics, secrets and techniques.

Click here to find out how: http://FreeMoneyMethod.com

The author grants full reprint rights to this article. You may reprint and electronically distribute this article so long as its contents remain unchanged, and the author’s byline remains in place.