Posts Tagged ‘Search Engine Rankings’

Article Writing For Website Promotion – 3 Killer Tips That Really Work!

You can easily promote a website can obtain top search engine rankings if you heed the 3 tips I’m about to share with you. Article marketing is easy to understand, but can be tedious to execute. So it’s important that every minute you spend on writing articles contributes to your bottom line.

Tip 1: No hard selling allowed! You are not supposed to include any direct advertising in the article body anyway, so forget about hard selling. The more you try to sell in your copy, the less likely web visitors will buy from you. Instead, strive to generate goodwill FIRST, and then sell later. In other words, let others know what you have to offer by sharing great content for free.

Tip 2: Write an article that’s easy to read. That means you should write in a conversational tone, and make it easy for others to relate to you. If they find you unapproachable (too stiff), they are not going to visit your website. Also, when you write, always bear in mind that you are really writing for human readers. So forget about the search engines for a moment, and think about your prospects when you write. Will they enjoy your articles?

Tip 3: Promote in the author box, but keep it simple. Some writers think that just because they have spent hours writing an article, they are entitled to excessive promotion in the author box. Not true. In fact, less is often more. By having less words, your links are more visible and as a result, you get more clicks.

-By: Darren K Chow

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Ten Critical Website and Search Engine Promotion Mistakes

When it comes to promoting your website, you might think that anything you can do to get people to your website is worthwhile. However, you should think again because some shady practices will actually hurt you. Also, other SEO tactics could reduce the amount of potential visitors simply because you do not have a clear understanding of how the Internet and search engines work. Read the following tips on what not to do when promoting your website and if you are doing some of these things stop immediately and learn how to effectively promote your site.

1. Too Many Images

Search engines search for text, so if your website is composed mostly of photographs your results will be significantly lower if ranked at all. It’s ok to have good photos, just make sure you have really good content as well.

2. Keyword Phrases

Keywords phrases are a great way to get more traffic. However, if you are unaware of the importance of keyword phrases or unsure how to use them effectively then you might be doing yourself in. Learn about the importance of keyword phrases and how to get them to work for you.

3. Excessive Keywords

Using too many keywords with no clear understanding of how those keywords influence search engine rankings can also cause you problems. Before you start listing hundreds of keywords in your content, learn how to properly utilize this tool to get it to work for you and not against you.

4. Links are Difficult to Find

Make sure your website is clearly laid out and any links to other pages are obvious and easy to get to. Too many times links are hidden and people cannot find them, so they simply leave.

5. Information is hard to find

Another significant problem is if information on your products or how to buy them is obscured or difficult to find. Make sure everything is out in the open and obvious.

6. Frames

Search engines do not return websites with frames very well because all of the pages link to one URL. If your website has frames, remove them as they’ll certainly have a negative impact on your search engine ranking efforts.

7. Spamming Search Engines

This is a very bad idea because if you are trying to trick the search engines regarding the true content on your page, you may be doing yourself more harm than good because the search engines may blacklist your site. Avoid doing this at all costs, especially on a domain that is important to you.

8. Website Should Work In all Browsers

Not everyone uses Internet Explorer, so make sure the web page opens in any browser. If not, you will be eliminating a lot of potential users.

9. Wrong Optimization

Often times people work hard on optimizing their web pages using certain keywords. However, you must be sure the keywords you are using are relevant to your market and your products. There are programs that will help you make sure you are choosing the right keywords for your web page. If you optimize wrong, you won’t get visitors.

10. Over-submitting Pages

Do not submit too many pages to the search engines in one day. The reason for this is if you submit too many pages they may be simply ignored, and in fact many search engines only accept one page per day. So, submit one page per day and be patient. An even better idea than submitting is building up your incoming links as search engines will find these and follow them to your website.

-By: Michael Turner

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5 Ways on How to Get No Cost Website Traffic

If you are an owner of a website then you know you have to attract visitors, get notice and increase your traffic to your website. Most likely you will not have a large budget for your website advertising and really don’t know which road to go down to get low or no cost attention to your site.

Her are 5 tips that will help your website attract traffic without spending any money!

Tip #1 Submit to Directories

Submitting your website to directories is in most part free and all you have to do is provide your website’s URL, a simple brief description, and then your site will be listed in the directory for visitors to browse.

Also when you have your website in these directories people will able to browse and find your listings, another thing that happens is your site will have one way links pointing back to it and this will help your rankings in the search engines.

Tip #2 Submit to Search Engines

Also known as SEO search engine optimization. It’s important to get free organic traffic and they are certain things to do. They are on page and off page building for your sites. Just a quick tip for you’re on page optimization is make sure your title has your main keywords in it. Off page is building one-way links like we talked about in the fist tip.

Then, when people search for a specific keyword they just might find your site and visit.

Tip #3 Reciprocal Links

Reciprocal linking is a great idea if you want to also increase your search engine rankings.

Simply trade links with other websites and you host their link on your site and they host your link on their site. It does not take much effort or time and once you have the links you will in the end have free advertising.

Tip #4 Include Your Website URL Everywhere

Your website url also known as your address needs to be placed everywhere you can think of online and offline. For example your business cards, your email signature, on the end of your articles you submit online, forum signatures and many other areas. Now when you post your url address everywhere this will help increase your site’s traffic.

Tip #5 Email List

You may have heard this a thousand times “The Money is In The List” Well it’s true building a list to advertise too can create exposure and good income for you. One solid tip is you have to build trust first before promoting your list.

It usually takes seven emails before they may want to purchase your product. Also make sure it easy for them to unsubscribe. There is a link on the bottom of all emails usually for this.

With hard work and effort on your part you will have more website traffic coming your way and those visitors will also recommend others to your site. Having a website online is all about getting more website traffic this is the name of the game. Good Luck!

-By: Tim B. Miller

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